Rejoice Ojiaku
SEO Manager · Nelson Boss.com Unlimited / BDC UK (co-founder)
Research & Experiment
Key takeaways
- 0:00Over 73% of SEOs feel their salary is not competitive, with more than 46% earning under $50,000 annually compared to other high-skilled digital roles.
- 0:00The median SEO salary worldwide is approximately $51,680, but SEOs lag significantly behind tech and other digital marketing professionals.
- 1:03SEOs in the US earn around 60% more than SEOs in Europe despite having the same skill sets, showing how uneven the global market is.
- 0:00Freelancers who specialize in high-demand markets and scale clients can earn more than senior in-house SEOs, who often hit salary ceilings quickly.
- 1:03To improve your SEO salary, specialize in high-niche markets, focus on revenue impact, negotiate confidently, and explore new markets.
In Rejoice Ojiaku's words
“Over 73% of SEOs think that their salary isn't competitive.”
“More than 46% of SEOs earn under $50,000 a year, compared to other high-skilled jobs such as tech or other jobs in digital marketing. SEOs are still far behind.”
“I know freelancers who earn more than in-house senior SEOs because they scaled their clients and specialize in high demand markets.”
“Those SEOs in the US are earning around 60% more than SEOs in Europe with the same skill sets. This shows you how uneven the market is right now.”